Healthy Norfolk

Healthy Norfolk aims to impact obesity and community health among racial/ethnic minorities across the city of Norfolk, as well as to prioritize neighborhoods with large racial/ethnic minority populations for interventions during the assessment phase. The project will target selectively to reach at least 75% of the priority population within sites selected. The assessment phase will conclude in the development of a population-wide community action plan and provide this draft to UCLA within 45 days of funding. This plan will include specific objectives and milestone activities with regard to: a) the infrastructure that it will put in place to support its local work; b) the high-impact community- and sector- level healthy eating and physical activity strategies that it will implement, selected based upon the results of its community assessment and policy scan; c) activities it will undertake to tailor selected strategies to ensure that they are appropriate for and will reach its selected target populations; d) numbers of target populations that it intend to reach with its strategies; e) dissemination/communication plans; f) evaluation plans; g) plans to sustain its work beyond the duration of project funding. Community-Wide Strategies will include a Healthy Options Restaurant Initiative, the development of Comprehensive Bicycle-Pedestrian Plan, the implementation of an urban destination-oriented walking route program (Norfolk Walks) and the implementation of a Robinhood Road Bike Lane Project in high minority Census Track 61. High-impact sector-level strategies that it is likely to implement include the implementation of EVMS's Creating Healthy Policies, Places & Practices for Faith Based Communities (PSE Change toolkit) in 10 sites, implementation of Healthy Community Work Place Initiatives in 10 sites, and the development of neighborhood based walking groups at selected sites/organizations with sufficient interest identified during the assessment phase. The funding for this program comes from UCLA-managed grants under the CDC REACH program.


    • Administrative Location

    • Williams Hall - Pediatric Wing
      855 West Brambleton Avenue
      Norfolk, VA 23507
    • Project Location

    • City of Norfolk
      Norfolk, VA
    • Project Partner(s)

    • CDC, UCLA, Healthy Norfolk, Bon Secours, Norfolk Department of Public Health, Norfolk Southern, Hampton Roads Chamber of Commerce, NSU, CHKD, ODU, CINCH, YMCA, Norfolk Public Schools, Sentara Norfolk General Hospital, TCC
    • Grant(s)

    • Center for Disease Control - University of California at Los Angeles
    • Participant Eligibility

    • Faculty, Residents, Physicians, M1, M2, M3, M4, PA, SA, MPH, Other HP
    • Project Categories

    • Community Service
    • Project Scope

    • Local
    • EVMS Department(s)

    • Pediatrics
    • Points of Contact